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Video Should Be Part of Luxury Home Sellers’ Marketing Strategy

Compelling visuals are critical to grabbing the attention of buyers when marketing a home, and now, more sellers and brokers are taking a step beyond still photography and using video to promote homes for sale, especially at the high end.

This might entail a simple video tour of the interiors of a property, or drone footage to capture exteriors, acreage and the look of the surrounding neighborhood…

OCCUPANCY 2020